Vizit raises M Series B

Vizit raises $25M Series B






VizitA Boston, MA-based company specializing in visual AI software for global brands and retailers has raised $25 million in Series B funding.

Backers included Infinity Ventures, Brand Foundry Ventures and Lakefront Partners, as well as new investors eGateway Capital, Highmount Capital, Lightscape Partners, B37, Stage 1 Ventures and Roll Tack Ventures, as well as many prominent CPG, retail and technology executives.

The company plans to use the funds to accelerate its growth, expand its platform and open up new markets.

Led by CEO and founder Jehan Hamedi, Vizit specializes in visual AI for brands. Its patented AI platform enables companies to create, measure and optimize visual content to increase engagement and increase sales. With proprietary Visual AI Lenses, eCommerce teams are able to precisely optimize their visual content to drive strong engagement and conversions. By using AI models that develop synthetic human preferences – based on the behavioral characteristics of specific audience segments – Vizit’s technology helps its clients deliver personalized, high-converting content that resonates with consumers.

Famous brands such as Mars, Heineken, Ghirardelli and many others already use Vizit.